Privacy policy

Who We Are

The website vivapure.gr belongs to the sole proprietorship based at 23is Oktovriou 100, Larisa, Greece, Business Registration No. (Γ.Ε.ΜΗ.) 195803940000. For any question regarding your personal data, please contact us at info@vivapure.gr.

What Data We Collect

While browsing and shopping in our store, we may collect:

Contact details (full name, email, phone number, shipping/billing address)
Order details (products, purchase history)
Technical browsing data (IP address, browser type, cookies — see our Cookie Policy)
Payment details (processed securely by our payment provider, not directly by us)

Purpose of Processing

We use your data to:

Process and ship your orders,
Communicate with you about your order,
Improve your experience in our store,
Send newsletters/marketing material, only if you have given your explicit consent,
Comply with legal/tax obligations.

Legal Basis

Processing is based on: (a) performance of the sales contract, (b) your consent (e.g. newsletter), and (c) our legal obligations (e.g. tax law).

Disclosure to Third Parties

Your data may be shared with:

- Courier companies, for the delivery of your order,
- Payment providers (e.g. Shopify Payments), for processing the transaction,
- IT/hosting service providers (Shopify Inc.),
- Advertising partners — Meta Platforms Ireland Ltd. (Facebook/Instagram) and TikTok Technology Ltd. (Ireland) — with whom, where you have given your consent, we share browsing and purchase events (e.g. page views, add to cart, purchases) through their pixels and server connections, in order to measure and improve our ads.

We do not sell or rent your personal data to third parties.

Retention Period

We retain your data for as long as necessary to fulfill the purposes described above, as well as for as long as required by tax law (usually up to 5 years for invoices/receipts).

Your Rights

Under the General Data Protection Regulation (GDPR), you have the right to:

Access your data
Correct inaccurate data
Erasure ("right to be forgotten")
Restrict or object to processing
Data portability

To exercise the above rights, contact us at info@vivapure.gr. You also have the right to lodge a complaint with the Hellenic Data Protection Authority (www.dpa.gr).

Data Security

We take appropriate technical and organizational measures to protect your data from unauthorized access, loss, or misuse.

Cookie Policy

What Cookies Are

Cookies are small text files stored on your device when you visit a website, helping it function properly and remember your preferences.

What Cookies We Use

Necessary cookies: Required for the store to function (e.g. shopping cart, account login, checkout). These cannot be disabled.

Performance/analytics cookies: Help us understand how visitors use the store (e.g. Google Analytics), so we can improve your experience.

Marketing/advertising cookies: Used to display relevant ads on platforms such as Facebook/Instagram (Meta Pixel) and TikTok (TikTok Pixel), based on your browsing activity.

Managing Cookies

You can accept or reject non-essential cookies via the consent banner when you first visit our store. You can also manage or delete cookies through your browser settings.

Please note that disabling certain cookies may affect the store's functionality.